Pack some holiday cheer into a snowball and throw it out to the world. See who catches it and watch the holiday spirit spread. Come on, it’s for charity.
You've read what people are saying.
Now, see how they're saying it.
What emotions are people showing
with their messages?
(number of homeless people in the NYC municipal shelter system as of Oct. 2016)
The Snowball Effect isn’t just about spreading fun. It’s about spreading good will. For every snowball caught, ghg will donate money to The Jericho Project, a non-profit organization that provides food, shelter, counseling, and career-building services to the homeless.